Gartner http://www.gartner.com/it/products/podcasting/asset_137461_2616.jsp Gartner Voice is a series of podcasts in which Gartner analysts share insights and expertise on current issues in business and technology. Podcasts are open forums between participants and do not constitute published Gartner research. The views expressed are those of the participating analysts only. Gartner Voice is a series of podcasts in which Gartner analysts share insights and expertise on current issues in business and technology. Podcasts are open forums between participants and do not constitute published Gartner research. The views expressed are those of the participating analysts only. en-us 2005 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Dan Milikow gartnervoice@gartner.com http://www.gartner.com/it/products/podcasting/images/gartner_voice.jpg http://www.gartner.com/it/products/podcasting/asset_137461_2616.jsp 300 300 Gartner Voice Gartner Voice is a series of podcasts in which Gartner analysts share insights and expertise on current issues in business and technology. Podcasts are open forums between participants and do not constitute published Gartner research. The views expressed are those of the participating analysts only. Technology Social computing can be used in insurance to address internal as well as external user groups. Some of the objectives are to improve employee collaboration, deepen customer relationships and facilitate collaboration with agents or brokers. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_267380_2575.jsp Thu, 24 Jun 2010 12:00:00 EST Social Networking, Insurance, insured, insurers, podcast http://www.gartner.com/it/products/podcasting/asset_267380_2575.jsp Social computing can be used in insurance to address internal as well as external user groups. Some of the objectives are to improve employee collaboration, deepen customer relationships and facilitate collaboration with agents or brokers. Listen and learn more. Technology In IT, buyers and sellers strike deals that put them in relationships for years to come. But how do you measure the difference between a buyer that is satisfied and one that is truly invested in a relationship with you? Listen as Read Ziegler - CEO of the Vantedge Group - explains the difference and what this means for marketers. http://www.gartner.com/it/products/podcasting/asset_263241_2575.jsp Fri, 30 Apr 2010 12:00:00 EST marketing, marketers, Measuring the Strength of the Customer Relationship http://www.gartner.com/it/products/podcasting/asset_263241_2575.jsp In IT, buyers and sellers strike deals that put them in relationships for years to come. But how do you measure the difference between a buyer that is satisfied and one that is truly invested in a relationship with you? Listen as Read Ziegler - CEO of the Vantedge Group - explains the difference and what this means for marketers. Technology To keep pace with the shifting needs of the insurance organization, IT departments must evolve. This will include building new skills, improved alignment with the business, increased use of packaged software and strategy-led outsourcing. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_263052_2575.jsp Tue, 27 Apr 2010 12:00:00 EST insured, insure, Insurance IT Organization of the Future http://www.gartner.com/it/products/podcasting/asset_263052_2575.jsp To keep pace with the shifting needs of the insurance organization, IT departments must evolve. This will include building new skills, improved alignment with the business, increased use of packaged software and strategy-led outsourcing. Listen and learn more. Technology Few executives in marketing and sales would debate the value of reference selling. However, most of us manage references on an ad hoc basis versus making it a standard operating practice. Listen as Joshua Horwitz - CEO of Boulder Logic - provides insight and advice in how to put more structure and discipline around reference selling to make it really pay off. http://www.gartner.com/it/products/podcasting/asset_248329_2575.jsp Thu, 11 Mar 2010 12:00:00 EST marketing, How to Manage a Customer Reference Program, client references http://www.gartner.com/it/products/podcasting/asset_248329_2575.jsp Few executives in marketing and sales would debate the value of reference selling. However, most of us manage references on an ad hoc basis versus making it a standard operating practice. Listen as Joshua Horwitz - CEO of Boulder Logic - provides insight and advice in how to put more structure and discipline around reference selling to make it really pay off. Technology Providers tend to execute a single communications plan across all of their partners, often missing out on opportunities to improve indirect channel performance. Listen as Tiffani Bova highlights the key findings of her recent research that shows how tailored communications can drive higher contribution and loyalty from all channel partners. http://www.gartner.com/it/products/podcasting/asset_247673_2575.jsp Fri, 26 Feb 2010 12:00:00 EST Channel Performance, Custom Communications, marketing http://www.gartner.com/it/products/podcasting/asset_247673_2575.jsp Providers tend to execute a single communications plan across all of their partners, often missing out on opportunities to improve indirect channel performance. Listen as Tiffani Bova highlights the key findings of her recent research that shows how tailored communications can drive higher contribution and loyalty from all channel partners. Technology One of the keys to taming the wild-wild-west of social media can be found in governance practices. In this podcast, Chris Boudreaux of Accenture highlights the findings of his survey of how leading companies are applying governance to social media to protect the brand, the company and the message. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_246611_2575.jsp Fri, 5 Feb 2010 12:00:00 EST How to Govern Social Media, social media governance, facebook, twitter, myspace, marketing http://www.gartner.com/it/products/podcasting/asset_246611_2575.jsp One of the keys to taming the wild-wild-west of social media can be found in governance practices. In this podcast, Chris Boudreaux of Accenture highlights the findings of his survey of how leading companies are applying governance to social media to protect the brand, the company and the message. Listen and learn more. Technology 2009 was a difficult year. Shrinking economic activity, rising unemployment, decline in investment returns and eroding confidence in the financial system rippled through to even the most-resilient insurers. But as insurers navigate through the continued turbulent effects in financial markets, many have managed to continue investment in IT, specifically with core systems. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_243465_2575.jsp Thu, 14 Jan 2010 12:00:00 EST property and casualty, p&c, insurance, insured, insurer, year in review, 2009 http://www.gartner.com/it/products/podcasting/asset_243465_2575.jsp 2009 was a difficult year. Shrinking economic activity, rising unemployment, decline in investment returns and eroding confidence in the financial system rippled through to even the most-resilient insurers. But as insurers navigate through the continued turbulent effects in financial markets, many have managed to continue investment in IT, specifically with core systems. Listen and learn more. Technology In the aftermath of the economic crisis, property and casualty (P&C) and life insurers need to adapt their business and IT priorities. IT managers need to become more agile and align closer with their business peers to gain a competitive edge in an uncertain and challenging market environment. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_242292_2575.jsp Wed, 16 Dec 2009 12:00:00 EST The New Normal, Life insurance, property and casualty, P&C Insurance, insured http://www.gartner.com/it/products/podcasting/asset_242292_2575.jsp In the aftermath of the economic crisis, property and casualty (P&C) and life insurers need to adapt their business and IT priorities. IT managers need to become more agile and align closer with their business peers to gain a competitive edge in an uncertain and challenging market environment. Listen and learn more. Technology Social media extends the one-to-one marketing model that sprang from Web 1.0 more than ever, helping marketers reach out and connect with prospects that were previously difficult to find. But all the increased market noise from social media introduces new challenges. Listen as Tiffany Anderson - Account Supervisor at Sterling Communications - discusses social media's impact on the traditional world of public relations. http://www.gartner.com/it/products/podcasting/asset_241764_2575.jsp Wed, 9 Dec 2009 12:00:00 EST marketing, Social Media, Public Relations http://www.gartner.com/it/products/podcasting/asset_241764_2575.jsp Social media extends the one-to-one marketing model that sprang from Web 1.0 more than ever, helping marketers reach out and connect with prospects that were previously difficult to find. But all the increased market noise from social media introduces new challenges. Listen as Tiffany Anderson - Account Supervisor at Sterling Communications - discusses social media's impact on the traditional world of public relations. Technology Lead scoring - the process that measures a lead's alignment with the provider's definition of sales readiness - is critical in allocating sales resources and deriving maximum business value from marketing projects. Listen as Bob Gallagher - President of Funnel Impact - discusses how lead scoring can help your organization set priorities and sell smarter. http://www.gartner.com/it/products/podcasting/asset_239490_2575.jsp Thu, 5 Nov 2009 12:00:00 EST Setting Priorities, leads, marketing, Lead Scoring, sales http://www.gartner.com/it/products/podcasting/asset_239490_2575.jsp Lead scoring - the process that measures a lead's alignment with the provider's definition of sales readiness - is critical in allocating sales resources and deriving maximum business value from marketing projects. Listen as Bob Gallagher - President of Funnel Impact - discusses how lead scoring can help your organization set priorities and sell smarter. Technology When and where does Gartner see growth returning? It's the question on everyone's mind and in this podcast, analyst Laura McLellan talks about the type of growth - geographically and vertically - we can expect in all regions of the globe supported by Gartner forecasts. Listen and learn why buying behavior definitely changes in a recession, and which of these behaviors will outlive the recession for years to come. http://www.gartner.com/it/products/podcasting/asset_239026_2575.jsp Wed, 28 Oct 2009 12:00:00 EST Return to Growth, marketing, recession http://www.gartner.com/it/products/podcasting/asset_239026_2575.jsp When and where does Gartner see growth returning? It's the question on everyone's mind and in this podcast, analyst Laura McLellan talks about the type of growth - geographically and vertically - we can expect in all regions of the globe supported by Gartner forecasts. Listen and learn why buying behavior definitely changes in a recession, and which of these behaviors will outlive the recession for years to come. Technology The Real Business of IT: How CIOs Create and Communicate Value, by Richard Hunter and George Westerman, outlines a step-by-step path for transforming IT from cost generator to value creator. Listen as Gartner analyst Mark Raskino talks to the authors about some of the tenets of their new book. http://www.gartner.com/it/products/podcasting/asset_238424_2575.jsp Thu, 15 Oct 2009 12:00:00 EST rbit, real business of IT, How CIOs Create and Communicate Value, book, hunter, westerman, CIO, CIO's http://www.gartner.com/it/products/podcasting/asset_238424_2575.jsp The Real Business of IT: How CIOs Create and Communicate Value, by Richard Hunter and George Westerman, outlines a step-by-step path for transforming IT from cost generator to value creator. Listen as Gartner analyst Mark Raskino talks to the authors about some of the tenets of their new book. Technology Every year, a bigger piece of the IT vendor's revenue pie moves through the indirect channel, including (but not limited to) OEMs, resellers, systems integrators, and vendor Web sites. What is driving this aggressive movement of IT products, especially hardware, to the indirect channel? Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_238199_2575.jsp Tue, 13 Oct 2009 12:00:00 EST IT Reseller, re-seller, resellers, Business Model, change, changing http://www.gartner.com/it/products/podcasting/asset_238199_2575.jsp Every year, a bigger piece of the IT vendor's revenue pie moves through the indirect channel, including (but not limited to) OEMs, resellers, systems integrators, and vendor Web sites. What is driving this aggressive movement of IT products, especially hardware, to the indirect channel? Listen and learn more. Technology In an economy where budgets are continuing to be slashed, innovation remains a key strategy for improving quality without incurring cost. But what is key to really sustaining innovation versus conducting the occasional brainstorm? And have executives moved past lip service to make innovation an integral part of their operation? Listen as Lisa Bodell, President and CEO of Futurethink, talks about the changing role of innovation. http://www.gartner.com/it/products/podcasting/asset_237392_2575.jsp Fri, 2 Oct 2009 12:00:00 EST Innovation, innovating, innovative, marketers, marketing, brainstorming http://www.gartner.com/it/products/podcasting/asset_237392_2575.jsp In an economy where budgets are continuing to be slashed, innovation remains a key strategy for improving quality without incurring cost. But what is key to really sustaining innovation versus conducting the occasional brainstorm? And have executives moved past lip service to make innovation an integral part of their operation? Listen as Lisa Bodell, President and CEO of Futurethink, talks about the changing role of innovation. Technology A U.S.-based life insurance company is using social networking to communicate and collaborate with customers, and insurers can learn important lessons from this company's experience in its creation of its own branded destination. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_236785_2575.jsp Thu, 24 Sep 2009 12:00:00 EST Social Networking, social networks, Technologies, insurance, Insurers, facebook, linkedin, myspace http://www.gartner.com/it/products/podcasting/asset_236785_2575.jsp A U.S.-based life insurance company is using social networking to communicate and collaborate with customers, and insurers can learn important lessons from this company's experience in its creation of its own branded destination. Listen and learn more. Technology Has the term online marketing become redundant now that everything is essentially moving online? And while email marketing is hugely popular, why are customers suffering more and more from email fatigue? Listen as Simon Grabowski - CEO of Implix - talks to Gartner analyst Richard Fouts about what marketers are doing to get above the noise with new channels constantly emerging. http://www.gartner.com/it/products/podcasting/asset_234090_2575.jsp Thu, 10 Sep 2009 12:00:00 EST future, online marketing, email, social media marketing, email list, sales leads, video marketing http://www.gartner.com/it/products/podcasting/asset_234090_2575.jsp Has the term online marketing become redundant now that everything is essentially moving online? And while email marketing is hugely popular, why are customers suffering more and more from email fatigue? Listen as Simon Grabowski - CEO of Implix - talks to Gartner analyst Richard Fouts about what marketers are doing to get above the noise with new channels constantly emerging. Technology Insurance companies often have a multitude of applications running, many of which lack cross-enterprise connectivity. Listen and learn why taking a more integrative, architected approach to insurance IT can help your organization maximize resources and save money. http://www.gartner.com/it/products/podcasting/asset_233627_2575.jsp Thu, 3 Sep 2009 12:00:00 EST architecture, Architected, insurers, Approach to Insurance IT http://www.gartner.com/it/products/podcasting/asset_233627_2575.jsp Insurance companies often have a multitude of applications running, many of which lack cross-enterprise connectivity. Listen and learn why taking a more integrative, architected approach to insurance IT can help your organization maximize resources and save money. Technology How are technology resellers and VARs using social networks to find new customers, generate leads and improve close rates? Listen as Mark Sochan - President and CEO of Constructive - discusses the growth of social media in the reseller market. http://www.gartner.com/it/products/podcasting/asset_233048_2575.jsp Tue, 25 Aug 2009 12:00:00 EST Social Media, marketing, partnerpedia, partners, Channel Enablement http://www.gartner.com/it/products/podcasting/asset_233048_2575.jsp How are technology resellers and VARs using social networks to find new customers, generate leads and improve close rates? Listen as Mark Sochan - President and CEO of Constructive - discusses the growth of social media in the reseller market. Technology Property and casualty (P&C) insurers must continue to replace legacy claims systems with newer applications to enable greater end-to-end claims management. Insurers that fail to address their aging claims administration systems will not be able to rapidly adapt to cyclical business changes or service customers quickly, accurately and cost-effectively. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_232709_2575.jsp Wed, 19 Aug 2009 12:00:00 EST Replacing, replace, Legacy Claims Applications, property and casualty, P&C Insurers, insurance http://www.gartner.com/it/products/podcasting/asset_232709_2575.jsp Property and casualty (P&C) insurers must continue to replace legacy claims systems with newer applications to enable greater end-to-end claims management. Insurers that fail to address their aging claims administration systems will not be able to rapidly adapt to cyclical business changes or service customers quickly, accurately and cost-effectively. Listen and learn more. Technology To remain competitive, life insurers must efficiently offer new products, such as hybrid annuity and long-term care products; improve their abilities to cross-sell various products based on customer need; improve Web-based self-service capabilities for customers and distributors; and revamp operational, compliance and risk management processes. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_231169_2575.jsp Wed, 29 Jul 2009 12:00:00 EST MarketScope, market scope, Life Policy Administration Systems, insured, insurance, insurers http://www.gartner.com/it/products/podcasting/asset_231169_2575.jsp To remain competitive, life insurers must efficiently offer new products, such as hybrid annuity and long-term care products; improve their abilities to cross-sell various products based on customer need; improve Web-based self-service capabilities for customers and distributors; and revamp operational, compliance and risk management processes. Listen and learn more. Technology